December 08, 2013 – FORT WORTH, TEXAS –WOATS OATSNACK is excited to announce their sponsorship of ONE SQUARE MILE: TEXAS, the new PBS documentary series from Emmy award winning producers Carl and Betsy Crum that will be launched on Texas PBS stations in January 2014.
WOATS Oatsnack is an up-and-coming brand in the health food market, that’s dedicated to fulfilling their dream of creating nutritious and delicious snacks while supporting others trying to reach for their own goals. Justin Anderson, inventor of WOATS, has a soft spot for his home state and is looking forward to promoting the people that make it great.
“We’re delighted to sponsor ONE SQUARE MILE: TEXAS,” says Anderson. “The series is showing how Texans young and old are pursuing their passions in every corner of the state.”
Anderson started pursuing his own entrepreneurial passions at the age of 16, with WOATS being only his most recent endeavor into the marketplace. The brand’s irresistible blend of gently baked whole grain oats, honey, and other premium ingredients are configured into the perfect bite-size morsels for parents, kids, and anyone looking for a healthy snack to really hit the spot. When Anderson was given the opportunity to be a sponsor of the new show he knew at once it would be a great way to support others on their path to success.
ONE SQUARE MILE: TEXAS is the first PBS series to document the contemporary lives of Texans and Texas across 9 distinct square miles. Season one of the show will take viewers on a cultural road trip highlighting the people, history, and landscapes of the state. “We’re happy to have the support of WOATS–a young, energetic food brand that embraces the diverse future of Texas by encouraging and inspiring individuals to pursue their dreams,” says Betsy Crum, co-creator of ONE SQUARE MILE: TEXAS. “With their support we’re able to bring the voice of Texas to PBS.”
WOATS Oatsnack joins current ONE SQUARE MILE:TEXAS sponsors Best Maid Products, Southwest Airlines, Alamo Drafthouse Cinema, and Texas Photomontage. ONE SQUARE MILE: TEXAS is presented by Austin PBS KLRU and Texas PBS with fiscal sponsor Southwest Alternate Media Project of Houston. The series is filmed and produced by husband and wife team Carl and Betsy Crum, based on their Emmy award winning series One Square Mile: America.
ABOUT THE SERIES
One Square Mile: Texas (OSMTX) is a documentary television series that portrays Texas culture from the perspective of distinct square miles across the Lone Star state. As a whole, the series is a microcosm of Texas life and a collective portrait of the state.
The series represents the many faces and facets of Texas from the perspective of the individual while spanning the emotional, demographic and physical landscapes. This is a series about shared challenges and aspirations. The square miles include urban, suburban and rural communities and neighborhoods from every corner of the state.
The square miles featured are in Austin, Dallas, Silverton, Nacogdoches, Midland, Houston, San Antonio, El Paso and Port Isabel.
ABOUT ANDERSON TRAIL, INC., THE MAKERS OF WOATS OATSNACK
Founded in December 2003, Anderson Trail is a values-driven food company offering a line of premium indulgent snacks born of the humble oat with a mission to inspire kids to discover and harness their passions, make a difference in their communities and change the world for the better. Anderson Trail is passionate about good food and about inspiring America’s children to live with purpose.
WOATS can be found in the following retailers in Texas: HEB Central Market, United Market Street, Kroger and The Fresh Market.