Austin-Based Nutrition Company, FitJoy, announced the launch of the first-ever grain free pretzels.  The new FitJoy pretzels are made with cassava flour, a gut-friendly alternative to traditional grain flours.  Cassava, a major staple in many countries, is a root vegetable with a variety of natural health benefits.


FitJoy Grain Free Pretzels are plant-based, gluten-free, dairy-free, corn-free, soy-free and non-GMO and baked from cassava and chickpea flour, then tossed in pink Himalayan sea salt. Each serving (approximately 30 pretzels) contains 130 calories, 3g fat, 1g fiber, 0g added sugar and 2g of protein.  The new pretzels join the company’s portfolio of products, which includes four flavors of protein bars available in full size and mini.  All of their bars are also gluten-free, GMOs, maltitol, and artificial flavors & sweeteners. With the launch of the pretzels in 2019, FitJoy will transition into a completely grain-free company. Additional products are expected to launch later this year.


The new pretzels will be available for purchase in select retail stores, on or online at as of Spring 2019. A portion of proceeds from every FitJoy purchase helps feed underprivileged children through partner organizations across the U.S. Follow @fitjoy on Instagram for news, events and up-to-date product information.

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