The Pichuberry®
Hitting Shelves in July!

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Austin will soon become the newest market in the United States to enjoy the Pichuberry, a nutrient-rich, antioxidant-packed berry, native to Peru and the Lost Incan Civilization. The Pichuberry® Company announced plans to begin distributing the Pichuberry in Central Markets, HEB Markets, and Safeway stores this July! Studies show the Pichuberry® contains withanolides, a rare group of antioxidants shown to reduce oxidative stress and support the immune system fight against carcinogens.

Manuel Villacorta, R.D., a nationally respected dietician and author of the new Peruvian Power Foods: 18 Superfoods, 101 Recipes and Anti-aging Secrets from the Amazon to the Andes (HCI Books), serves as a national spokesperson for the fruit, which is also featured in the book. “The Pichuberry,” notes Villacorta, “is deliciously sweet when ripe, with a mildly tart finish. In terms of its nutritional and health benefits, the Pichuberry is peerless.” Just 3/4 cup of pichuberries provides 39% of your daily value of Vitamin D and is also rich in other vitamins and anti-oxidants. It is high in not only protein-1.7 grams per serving (3.5oz)-but also heart-healthy fatty acids. The Pichuberry® also has a remarkably low glycemic index of 25 (compared to GI of 50 for blueberries and 53 for the pomegranate) and just 65 calories per serving, making it a diabetes and weight-loss friendly fruit.