The Museum of Ice Cream is launching an ice cream tasting truck that will be making a cross-country road trip to bring their award-winning ice cream to the masses. Taking off in New York City on Friday, July 27th, MOIC’s Tasting Truck will be the first ice cream truck in history to travel across the country. Making stops in over 20 cities, MOIC’s truck will provide thousands of Americans an opportunity to taste and sample their groundbreaking ice cream, crafted and designed by MOIC’s small team. After testing over 2000 iterations, MOIC’s Founder, Maryellis Bunn, created and handpicked an ice cream line featuring seven original flavors ranging from a rich vanilla to a creamy cinnamon delight.
Each week the Museum of Ice Cream Truck will be making stops in front of monuments, iconic city hotspots and local Target stores, to bring their 5-star rated, debut ice cream line to audiences across the country. The truck was created to encapsulate the creativity and imagination of Museum of Ice Cream’s pints and will allow guests to taste up to 3 flavors of their choosing.
Each of MOIC’s seven delectable and creative flavors are now available at Target stores nationwide, for $4.99 per pint. Museum of Ice Cream was inspired to create accessible products and experiences – and believes that ice cream has the power to unite people all over the world. Keep an eye out! Not your neighborhood ice cream truck, the MOIC Tasting Truck will be coming to your city soon!
Follow along every day by checking out Museum of Ice Cream’s website. MOIC will be updating the truck’s location in real time. Don’t forget to share your experience at the tasting truck tagging @museumoficecream and #pintshare.