Signature drink for America’s Formula 1™ racetrack tantalizes taste buds with Austin flavor and Texas ‘heat’

AUSTIN, Texas (Nov. 12, 2013) – Cocktail aficionados, the wait is over!  This week you can sample the Southwest’s hottest new cocktail, the COTA Flame™, which was crafted by W Austin for Circuit of The Americas, the United States’ new home for Formula 1™ racing.

 The COTA Flame is now part of the official cocktail menu at W Austin, and fans arriving at the luxury hotel for this week’s FORMULA 1 UNITED STATES GRAND PRIX can sample the sweet and spicy concoction at any of W Austin’s stylish bars and lounges.  To celebrate the cocktail and rev up for the big race weekend, today the COTA Flame will be featured as W Austin’s $5 S.I.P. of the Day. Guests visiting the hotel and trying the cocktail between 3-6:30 p.m. today will also receive W Austin’s signature COTA Flame souvenir glass.


COTA Flames will also be available for purchase in official COTA Flame souvenir glasses at Circuit of The Americas beginning Friday, Nov. 15, as live racing gets underway for Austin’s second Formula 1 Grand Prix.


So what gives the COTA Flame its distinctive taste? A recipe loaded with Texas-made ingredients, including Tito’s Handmade Vodka, Paula’s Texas Orange and Bad Dog Barcraft’s Fire and Damnation Bitters.



Crafted by W Austin

  • 2 oz. Tito’s Handmade Vodka
  • .75 oz. Paula’s Texas Orange
  • 1 oz. cranberry juice
  • .5 oz. lemon juice (fresh squeezed from ½ lemon)
  • .5 oz. orange juice (fresh squeezed from ¼ orange)
  • 4-5 dashes of Bad Dog Fire & Damnation Bitters
  • Bar spoon of blood orange puree



  • Fill large pint glass with ice
  • Pour all liquors, juices and bitters over ice and shake
  • Strain into fresh glass with a few ice cubes
  • Top with sprite and drizzle of blood orange puree
  • Flame an orange peel

“Whether you plan to watch this year’s FORMULA 1 UNITED STATES GRAND PRIX live from Circuit of The Americas or at home with your family and friends, we hope you’ll include our signature cocktail, the COTA Flame, in your entertaining plans,” COTA spokeswoman Julie Loignon said. “The COTA Flame has a taste as big as Texas, and we’re proud to have partnered with W Austin, known worldwide for its chic ‘cocktail culture,’ to bring this delightful new drink to race fans and cocktail connoisseurs around the world.”

The FORMULA 1 UNITED STATES GRAND PRIX will take place Nov. 15-17 at Circuit of The Americas and will be carried live on the networks of NBC.  For information on tickets and parking, visit  For NBC’s full broadcast and live-streaming schedule, visit

For more information on the development of the COTA Flame, as well as details on W Austin, visit COTA’s digital media kit available online at Downloadable, high-resolution images of the COTA Flame and W Austin can be accessed at


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About The Author

Hayden Walker
Executive Editor | Co-Publisher

Hayden Walker is the Editor in Chief and Director of Operations for Austin Food Magazine

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