Alamo Drafthouse Cinema is providing fans new ways to support and celebrate their local theaters during the Coronavirus crisis.  They’ve launched an “Alamo-At-Home” initiative, including the exciting Virtual Cinema return of its longest-running programming series, Terror Tuesday and Weird Wednesday, plus new t-shirt designs drawn from its most iconic Don’t Talk PSA and home versions of its most sought-after recipe.

 

“The entire reason Karrie and I built theaters in the first place was to bring people together in a celebration of film,” says Tim League, Alamo Drafthouse founder and CEO. “Our theaters are currently closed, but that doesn’t have to mean our communities have to remain shuttered as well. We intend to hunker down, weather this storm and reemerge on the other side. Until then, we’ll continue to work to share the movies we love with this community, and find ways to support each other.”

 

 

Virtual Cinema

Last week Alamo Drafthouse announced it would begin offering “Virtual Cinema” options to guests, an initiative led by distributors like Kino Lorber, Film Movement, and Magnolia Pictures to allow independent theaters to digitally offer new films to their guests. Thanks to the American Genre Film Archive, AGFA, Alamo Drafthouse’s signature cinephile series Terror Tuesday and Weird Wednesday are entering the Virtual Cinema space with online screenings featuring pre-show content, introductions, and discussions conducted on Alamo Drafthouse’s content and editorial website, BirthMoviesDeath.com.

 

“Terror Tuesday and Weird Wednesday aren’t just film series- they’re communities, and even though our theater doors are currently closed, it’s vital that we continue to foster these communities, because they are truly the heart of the Alamo Drafthouse,” says Sarah Pitre, Senior Director of Programming and Promotions.

 

The first title chosen is Terror Tuesday’s CENTIPEDE HORROR, the 1982 Hong Kong horror classic by director Keith Li. Never released legitimately on home video in the United States, the Virtual Cinema screening uses a recent 2K preservation drawn from the only 35mm film print in existence. The screening goes live beginning at 8pm Eastern / 7pm Central / 5pm Pacific on Tuesday, March 31st at vimeo.com/ondemand/ttcentipede. Tickets are on sale now for $7.75 and support AGFA and Alamo Drafthouse.

 

 

Weird Wednesday’s first Virtual Cinema title is a 4K restoration of GODMONSTER OF INDIAN FLATS, the story of an eight-foot-tall toxic sheep monster that blows up gas stations, smashes crooked politicians, and terrorizes stoners. The screening is scheduled for Wednesday, April 8th.

 

 

Alamo-at-Home programming for Terror Tuesday and Weird Wednesday will continue weekly, alternating between the two series. Follow Alamo Drafthouse on Twitter, Facebook, and Instagram for updates on film titles.

Seven additional Virtual Cinema titles are also available now at drafthouse.com, including Academy Award nominee CORPUS CHRISTI, The Band documentary ONCE WERE BROTHERS, and Brazilian Weird Western BACURAU. To view the full list and purchase tickets, visit drafthouse.com/news/introducing-virtual-cinema-at-alamo-drafthouse.

 

Alamo Drafthouse TSHIRT

Angry Voicemail Shirts on Sale

Customers may purchase a t-shirt based on the famous voicemail that was received in 2011 from a customer who was angry about the theater’s No Talking & No Texting policy.  After being placed on-screen and YouTube, the “Angry Voicemail” PSA went viral, and spread Alamo Drafthouse’s commitment to respecting cinema all across the Magnited States.  Fans can celebrate and support Alamo Drafthouse with two new t-shirts highlighting the PSA, available for pre-order on MondoShop.com for $25, with an anticipated ship date of April 20th. 10% of sales will go directly to the Alamo Family Fund, which is currently in the process of distributing over $2 million to furloughed Alamo Drafthouse staff members.  Direct donations can be made at app.mobilecause.com/vf/ALAMO.

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Hayden Walker
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Hayden Walker is the Editor in Chief and Director of Operations for Austin Food Magazine

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